I was doing YouTube all wrong....
It’s not about algorithms.
It’s about relevance and clarity.
Why YouTube Is Worth It
(and What I learned)
A live workshop for founders and creators who want clarity, rhythm, and real results — not vanity metrics.
Richard Crawford-Small
Hey — I’m Richard.
I’ve spent the last 20 years helping founders and teams build systems that create freedom — not chaos.
And after a year out on the road, working with clients across many different sectors, I’ve seen one truth again and again:
👉 It’s not about digital platforms and tech.
👉 It’s about people.
The platforms change. The algorithms shift. But the foundations never do.
And YouTube is the same.
This live session is part of my new Freedom Studio — where we’re rebuilding business clarity, rhythm, and freedom from the ground up.
The same three pillars I teach in my Freedom Framework:
1️⃣ Clarity — Get clear on your goals and what you need to do to achieve them.
2️⃣ Systems— Build the processes that give you space, not stress.
3️⃣ Freedom — Design a business that works for your life, not against it.
7PM
Wednesday, 19th November 2025
I WAS DOING YOUTUBE ALL WRONG.
I was chasing algorithms, trends, and tech — and forgot the basics.
But when you build your foundation with one thing in mind, everything changes.
Then YouTube stops being “another platform” and becomes your engine for trust, visibility, and connection.
You don’t need more content. You need more clarity.
In this live session, I’ll show you how:
🎯 YouTube rewards clarity — not chaos. When you focus your message, the algorithm follows.
🎙️ To turn your ideas into meaningful content that YouTube (and your audience) actually loves.
🔁 To build a sustainable rhythm that grows your following without burning you out.
⚙️ To use YouTube as a content engine that scales your visibility, authority, and impact — while you live your life.
Because YouTube doesn’t just grow your audience.
It can grow your business — and give you freedom.
In about an hour, I’ll show you what most people miss — how to use systems and clarity to create consistent sales, real momentum, and more freedom in your business.
4 Secrets I’ll share in the Live Session
SECRET #1:
Why clarity is the key to consistency
Most people chase “being consistent” — posting every day, burning out — but they’re not clear on what they’re saying or who it’s for.
When you fix clarity first, consistency happens naturally.
You stop forcing content — and start leading conversations that attract buyers.
SECRET #2:
How to make YouTube your sales system — not your side project
YouTube isn’t about going viral.
It’s about turning one powerful piece of content into 10 assets that work across your entire business — driving traffic, leads, and trust automatically.
This is how you turn your content into a business engine.
SECRET #3:
The simple shift that stops “shouting into the void”
The algorithm doesn’t hate you — it’s just confused.
Most creators mix messages and kill their own traction.
I’ll show you how to build a message map so every video tells the same story: who you help, how, and why it matters.
Clarity compounds.
SECRET #4:
There is one thing stopping you.
You'll need to come to the session to find out what that is!
My personal commitment to you...and a warning
At the end of our session, YOU will have the opportunity to join the Freedom Studio and learn the exact planning roadmap I’ve used to help my clients build consistent sales and revenue, even when facing recessions, downturns and even COVID lockdowns!
I don't do cookie-cutter strategies, everything I teach I have used, and it works.
However......
I also shoot from the hip, so.....
If the occasional F-Bomb bothers you
If you don't have a great sense of humour
If you're vibe troll and a bit whiny
If you're an energy vampire
If you don't want to do any work
You don't want to have any fun in business
FO' REAL, IF ANY OF THAT IS YOU, I'M 100% NOT FOR YOU.
Spots will fill up fast and we have limited space, so hurry and click below to claim your free seat now!
See you there!
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